Villa sign controversial deal as betting sponsor ban and new financial rules come into force.

Pair promise to deliver more FTA sport than ever through combined offering.

CEO James Johnson says some deals are deliberately timed to expire after event to capitalise on demand.

Comcast is dividing its communications and media businesses into two separate companies. SportsPro explains what this means for the future of sports broadcastin...

Three decades ago, an upstart management consultancy kickstarted a data revolution in English soccer. Now, Opta is at the forefront of an AI-driven transformati...

With radical changes set to take effect from next season, senior figures within Prem Rugby believe the game is now better positioned to grow.

Long-time partner AB InBev also extends World Cup sponsorship to include 2030 edition before the tournament kicks off.

FCA warns teams that agreements with unlicensed firms could expose them to legal action.