MLS 2025 BUSINESS REPORT

stay ahead of the game with critical insights into MLS and its 30 franchises

Major League Soccer (MLS) goes into its 30th season intent on accruing more fans across the US as the country prepares to co-host the 2026 Fifa World Cup alongside Canada and Mexico. 

Last year saw the league reach various milestones, including total attendance for the regular season hitting 11.45 million for the first time and season ticket sales climbing 12 per cent on 2023. Its social media following also grew at a higher rate in 2024 than any other major men’s North American sports leagues on Instagram, YouTube and TikTok.

Our Business Intelligence Report delivers a deep dive into the league’s commercial ecosystem — from team finances and sponsorship deals to broadcast partnerships and venues. If you’re looking to make bold, informed moves in the sports business landscape, this is your playbook.

WHAT MAKES THE MLS BUSINESS REPORT UNIQUE?

The MLS 2025 Business Report contains essential information on all the major sponsorship and media rights contracts, as well as exclusive data and insights covering media rights, consumer interests, attendance and more.

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Profiles of each team and their commercial partners

Analysis on the MLS’ sponsorship landscape, including most prevalent sponsors by category

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Insight on key ticketing trends

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Other exclusive details on ticketing, attendance, stadia, finances and more

HIGHLIGHTS INCLUDE:

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global value of TV rights

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average valuation of MLS franchises

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fans attended an MLS match last season

LOOKING FOR MORE EXCLUSIVE CONTENT?

We have a variety of Business Reports for industry professionals seeking analytics and insights into the world’s top sports properties.

Each report is released before the new season and aggregates exclusive data to empower your strategies. Discover our full collection below.